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Not Just A Visit, An Experience: Reliance Digital

When we see things, we just look at them and audit them in a jiffy; but when we observe things, our approach towards the thing changes. Thus there is a fine line which separates seeing from observing. Such a fine line also divides a visit from an experience. A visit just gives you an overview whereas an experience gives you joy, ecstasy,  exposure and a know-how about a particular object or event. Hence in this post which I would describe my visit to Reliance Digital which later turned into an experience. Reliance Digital has 128 outlets throughout the country and their Malad store records a weekly footfall of 8000.

I walked into the the Reliance Digital store at the Infinity Mall in Malad at 11.30am and was greeted by the store manager Mr.Vishal. He took me around the store for about 2 hours explaining the products and discounts they offer on various products. They had almost all varieties of smartphones, kitchen appliances, laptops, digital cameras and DSLRs. This particular store has a unique section called as "Time Out" which has dozens of shelves stacked up with latest movies, songs, books and novels. Interestingly, this is the first electronic mega-store which deals in music, books, kids and office stationary along with digital products.


Top 7 in iOS 7

An end to the era of skeuomorph for the iOS as its 7th update comes with a flatter, pastel and a plain look. Apple, for the first time has experimented to change its look as using iOS had becoming 'boring' for many users. The iOS 7 has got a complete makeover. The trademark 'slide to unlock' lock screen would have no shiny bars at the bottom with the clock at the top Instead, it is translucent above the background image. The network bars have been sent off and white-dots have been used to tell you the network coverage. The apps all seem to have a white base, except for the stocks app which has a black background and the weather app, which shows motion in the background to convey the current weather. Jony Ive wants you to think and live in the 'now' as the notification center is more about today and there is a separate tab for the events of tomorrow. A slimmer look, changed lock screen, new notification bar, tons of news features have given the new iOS a complete plastic surgery.